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Turisme de Barcelona - Social Media

From Barcelona to the world

Challenge

Management and dynamization of the social media channels of Turisme de Barcelona.

Idea/Solution

Definition of the social media strategy for the tourist and visitor of the city.

Under the “Visit Barcelona” brand, the worldwide community of the city followers is managed in 5 different languages, achieving a direct interaction with the tourist and visitor and giving them important information of the city and its territory.

Instagram
Facebook  
Twitter
Youtube
Pinterest

Results

Sustainable community growth and high engagement rate.

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